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Brandstorming is a team blog written by Jim and Franki Durbin. We like to think of it as our idea playground.
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Wednesday, October 10, 2007

Durbin Media Group Clients

If you read Brandstorming for our great words of wisdom, or perhaps if you're one of those folks who come here for the images, then this next bit might not entertain you.

We've launched several client blogs, or to be more accurate, our clients have launched several of their own blogs, and I wanted to take the opportunity to highlight them in case they are in areas that might interest you. These are all first-time endeavors, so do be kind, but they've also completed Blogger Boot Camp, our training course, so there's no excuse for not knowing proper etiquette, proper posting and attribution, and oh yes, interesting (to their target market).

So first off we have the site, Situational Marketing. This site, run by Blast Companies is their attempt to connect to the world of marketing with their popular products, Consumer Decoder and Voterblast. Blast Companies is run by the estimable and excellent Chris Torbit, who is an entrepeneur, a good guy, and a father of three children under the age of 5. Don't ask me how he has time to run a business. The site is focused on the ability of companies to communicate with their customers. Their killer pitch is a new program that allows customers to choose how they wish to be contacted. It's the ultimate in self-service communication.

Next, we should take another look at Rehabcare, the campus relations blog run by Barbara Wallace. The blog is intended to communicate to the occupational, physical and speech therapy that Rehabcare wishes to hire. Barbara's team writes the blog, discussing issues important to the students about their career, but also adding in information on where they are going, what they are doing, and what to expect. From volleyball pictures to celebrating National Physical Therapy month, Rehabcare has you covered. They also have a great tuition reimbursement program (thought I'd throw that in).

KeenHire is the brainchild of Margaret Graziano, a noted speaker and employment guru who preaches the good word on behavioral interviewing and personality assessments. Her blog is very much in the beta stage, but can be found at keenhire.typepad.com. Her main website is about to be updated, and the blog will then be found at blog.keenhire.com. Margaret's goal with the blog is to amplify the marketing and networking efforts of KeenHire. She wants to provide a place for her clients and friends to go to learn more about how to hire people more efficiently, and the blog will also help her learn more about how the internet is changing the way we look at employment.

We also recently completed a website for Kim and Jan Hibbs of HibbsHomes.com. Kim and Jan are custom home builders in the St Louis area, and they were looking to bring more of their business online. The site is for contractors, clients, and the general public, and we expect to hear a lot more out of them in the future.

And then we have Flektor, which is the video and photo-editor and polling widget company recently acquired by Fox Interactive Media. One of our bloggers is helping write the Flektor Blog, which we use to promote the videos (Fleks) that are created by users, but we're also reaching out to the broader blog community to look for creative ways to use the software.

Flektor is currently powering a polling widget for the MTV/My Space Presidential Dialogues, and we play a part in contacting local bloggers before the dialogues to alert them to the event as each is announced. Later on, we hope to convince people to use the polling widget to embed questions in their own sites, as well as using the Flek-creation tool to make political, marketing, and personal media.

Other clients we are working on include FeeFiFoto.com, NetShare.com and some other names we hope to reveal soon.

If you are looking for a social media consultant, or someone to explain more about blogs, podcast, RSS, social networking, or how to improve your online profile, come check us out at the Durbin Media Group website. And don't forget to let us know if you're going to be at BlogWorldExpo.

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